Wednesday, June 24, 2009

personal hygine marketsegmentation

Perosnal hygine can be divided into two sectors

Men hygine
Shaving creame and razors shampoo hair grooming products perfumes toilet soaps
Cosmetics

feminine hygine
sanitary napkins, hair removal creams, perfumes, toilet soaps, shampoos, cosmetics, tissues.

Cosmetics
Men & women

Men after shaves,
Mositurisers
High value creams
Price band creams
Imported creams
Face wash
Foot care cream
Lip gloss
Under eye cream

Perfect radiance

Ponds solutions

Fair and lovely
Fairever
And all other that start with fair

So the research found out that men uses more fair and lovely in south then the emami stunned hll with its fair and handsome and less than six month hll came with their brand. And doing brisk sales, and expeted to pick a good share.

How many types and brand of face wash are there know to you,
Ponds, pears, lakme, himlaya,

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